Together with the creative head at GUNEE I created a concept for the permanent collection of their fashion brand GUNEE Homme. The result is a corporate video which shows the different aspects of the process of creation. Solid materials becoming shapes over time, forming natural patterns. Combining the clash of black and white with the colorful palette of the patterns makes GUNEE Homme extraordinary menswear.
Corporate VideoPermanent Collection
Briefingpattern & color palette
GUNEE Homme is the menswear label of GUNEE, founded by the designer and illustrator Eugen Laitenberger in 2014. The label works with playful and contemporary prints and striking patterns, combining a bold colour palette with a modern design. Every pattern is originally drawn by hand and created by the designer. The brand’s distinctive signature of quality, merging traditional methods with new techniques, sustainability and high-end tailor made textiles that wear beautifully, ensure GUNEE Homme is the wardrobe essential for the extraordinary man. Manufactured in Europe.
Client: GUNEE Homme
Concept: Thomas Gugel, Eugen Laitenberger
Design & Animation: Thomas Gugel
Music: Telefon Tel Aviv
All you see
Three-Seconds, Köln 2019